Safe Sharps

This campaign was created for the Waste Resource Association of Nova Scotia (WRANS), who wanted to show the safety risks faced by people who handle and sort our waste once it leaves the curb.

The campaign videos were shot on location in the Colchester Materials Recovery Facility in Kemptown, NS and on location in Truro, NS.

The producers talked to front-line waste workers about their experience and crafted a campaign to share their concerns about sharps disposal and to put human faces to the problem of unsafe disposal.

This campaign was launched in January 2019.